ECW brand ring announcer Tony Chimel announced ECW Championship match at SummerSlam 2009 on August 23, 2009. Christian music hits and appeared in this wrestling pay per view. Wrestling fans gave good response to Christian’s presence. Tony Chimel introduced ECW Champion Christian to this wrestling main event. ECW Champion Christian entered into wrestling ring and waits for his opponent William Regal. In few moments, #1 contender of ECW Championship William Regal music hits and appeared in this wrestling edition with Ezekiel Jackson and Vladimir Kozlov. Toy Chimel introduced William Regal. Ezekiel Jackson and Vladimir Kozlov also came with William Regal. Vladimir Kozlov, Ezekiel Jackson and William Regal entered into wrestling ring. Match referee ordered Ezekiel Jackson and Vladimir Kozlov to leave wrestling ring.

Vladimir Kozlov and Ezekiel Jackson left ring and watch by standing at outside of the wrestling ring. Christian gave his title belt to match referee and Match referee his title belt to wrestling world. William Regal and Christian argued each other at the starting of this wrestling match. Match referee ordered time keeper to ring the bell in order to start this wrestling match officially. Christian surprised William Regal with his finishing move. Christian covered William Regal to submit pin fall and defeated him. Christian won this wrestling match and retained his title belt. However, Ezekiel Jackson and Vladimir Kozlov attacked ECW Champion Christian. Ezekiel Jackson and then Vladimir Kozlov powerfully slammed Christian. Similarly, William Regal also injured Christian with regal stretch. Later, William Regal, Vladimir Kozlov and Ezekiel Jackson returned to backstage.

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